Business Communication Notes PDF

Download Unit 1 notes for BBA Business Communication taught in 2nd semester of IPU. Share with your friends and spread the love! Download the app for better experience.

UNIT 1 Fundamental of Communication

• Meaning and Significance of Communication
• Process of Communication
• Principles of Effective Business Communication
• 7C’s Concept
• How to Improve Command Over Spoken and Written English
• Effective Listening