Business Policy Notes Unit 1 PDF
Business_Policy_&_Strategy_Unit_1.pdf
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File content type: application/pdf
Category: Notes
Subject: Business Policy and Strategy
Download BBA Business Policy and Strategy Notes IPU. BPS is taught in 6th semester of GGSIPU BBA course.
UNIT 1 Introduction
- Nature, Importance and Scope of Business Policy
- Evolution of Business
- Forecasting of Business
- Long Range Planning of Business
- Strategic Management
- Strategic Management Process
- Formulation Phase – Vision, Mission, Environmental Scanning, Objective and Strategy
- Implementation Phase – Strategic Activities, Evaluation and Control
Last Updated: July 17, 2022
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