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IPU BPS Notes Unit 3

Business_Policy_&_Strategy_Unit_3.pdf

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File content type: application/pdf

Category: Notes

Subject: Business Policy and Strategy

UNIT 3 Formulation of Corporate Strategies

  • Approaches to Strategy formulation
  • Major Strategy Option – Stability, Growth
  • Expansion Strategy
  • Concentration Strategy
  • Integration Strategy
  • Diversification Strategy
  • Internationalization Strategy
  • Cooperation Strategy
  • Digitalization Strategy
  • Retrenchment Strategy
  • Combination Strategies

Last Updated: July 17, 2022