IPU Services Marketing Notes Unit 3 PDF
BBA305_Services_Marketing__Unit_3.pdf
File size: 391 KB
File content type: application/pdf
Category: Notes
Subject: Services Marketing
SM Notes for GGSIPU Unit 3 according to syllabus.
UNIT 3 Service Product, Pricing and People:
- The 7p’s framework for Services Marketing
- Service Product
- Service Process
- Service Blueprinting
- Pricing of Services – Objectives, Challenges, Approaches
- Managing Services Personnel
- Customer role in Service Delivery
Last Updated: July 17, 2022
Related
IPU Quantitative Techniques Notes PDF Unit 3
Category: NotesJuly 17, 2022
IPU BBA FAA Notes Unit 4
Category: NotesJuly 16, 2022
Physics Practical File Sem 2
Category: Practical FilesJuly 16, 2022
EHVACDC Unit 1
Category: NotesJuly 17, 2022
EHVACDC Unit 2 Extra High Voltage Testing
Category: NotesJuly 17, 2022
Optics by Ajoy Ghatak
Category: eBooksJuly 16, 2022
IPU Sales and Distribution Management Notes Unit 4
Category: NotesJuly 17, 2022
Data Mining Practical File Exp 1-7
Category: Practical FilesJuly 16, 2022
Maximum Power Transfer Theorem
Category: Practical FilesJuly 16, 2022
Management Accounting Notes PDF
Category: NotesJuly 17, 2022